Bank Hapoalim is a full-service commercial bank, providing expert financial solutions to businesses, business owners, and private banking customers. The bank was anxious to expand its share of the financial portfolio beyond the one or two services most clients used. MHCG redesigned supporting collateral material to emphasize the Bank’s true capabilities.
The results? A new energy among both BHI USA employees and clients as they expand the role of the bank in their business and personal lives.